2025年欧洲标签和包装印刷展览会

欧洲国际标签和包装印刷展览会（Labelexpo Europe）是全球最大的标签和包装印刷行业展览，是标签与印刷企业推出或推广新产品的最佳机会。该展首届于1980年在伦敦举行，于1985年后在布鲁塞尔举行至2023年，从2025年开始在巴塞罗那举行。该展两年一届，是欧洲标签和包装印刷行业最大的盛会。

欧洲占世界标签消费量的三分之一以上，并且在任何发达市场中人均使用量最高（每人高达17平方米），大部分重点是东欧，其增长率几乎是西欧的三倍。

Labelexpo Europe展目标观众： 标签，软包装和折叠纸盒的打印机/转换器;；品牌所有者；标签和包装设计师；行业供应商和制造商。观众人数近3万5，90%以上的为经理级及以上人物，参与购买决定的达86％，来自130个左右的国家数量。

参加Labelexpo Europe展可实现提高采购新技术：领先于竞争对手；降低成本并提高效率；提供增值服务；吸引新客户；进入新的高价值利基市场；改善供应链管理；优化工作流程并减少印刷机停机时间；以环保的方式运营。

展品范围(Show Products):

数码和传统印刷机；高科技标签和包装材料；印前和制版技术；整理和转换系统；检查，套印和标签应用设备；模具，刀具，滚筒；油墨和涂料；RFID和安全解决方案；软件和交互技术。

展会报告(Show Reports):

The first edition of Labelexpo Europe since 2019 has closed on a high note, with a total of 637 exhibitors taking part in the show, which took place between 11-14 September at Brussels Expo in Belgium.

Spread across nine halls and covering 36,588 sqm of floor place, this year’s show featured over 250 product launches focused particularly on flexible packaging, digitization and automation.

The unprecedented heatwave in Brussels did not deter 35,889 visitors from 138 countries attending the four-day show. Countries such as Germany, France and Italy were especially well represented, with large visitor delegations.

Equipment manufacturers announced multiple sales across the four days and an exhibitor rebook rate of 96% was reported for Labelexpo Europe 2025.

Demonstrating how Labelexpo Europe is evolving into a package printing show, digital printing of paper-based flexible packaging materials was evident on the show floor, with paper-based packaging printed by Xeikon on the new TX-500 Titon toner press and SCREEN on the Truepress Pac520P – seen for the first time at a Labelexpo.

HP launched the 200k mid-web digital press, successor to the hugely successful HP Indigo 20000. The company also ran a ‘digital pouch factory’ ecosystem demonstrating pouch manufacture and finishing of other unsupported films including shrink sleeve labels.

Flexo made a major comeback at this show, with Nilpeter, Lombardi and BOBST demonstrating printing of flexible packaging and unsupported label film materials on 26in/670mm mid-web UV flexo press lines on the show floor. OMET made the show debut of its KFlex modular flexo platform and Mark Andy launched the Pro Series flexo press, upgradable to a hybrid machine.

Jade Grace, Managing Director, Labelexpo Global Series said: “We’ve just delivered Labelexpo Europe 2023 after a four-year break and what a show it has been! The feedback we have received from visitors and exhibitors alike has consistently shown the high quality of leads, enquiries and contacts made at the show, with an incredible number of sales secured on the exhibition floor. We have also secured a rebook rate of 96% for Labelexpo Europe 2025, which bodes well for our first show in Barcelona."

Continued Grace: “I would like to thank all our exhibitors for your partnership and commitment in supporting the diverse and exciting industry of labels and package printing, together with us. Thank you to all who visited from 138 countries, and to our association and media partners.”

“It has been the hardest show yet for us to deliver, but the most rewarding. We are looking forward to the next chapter in 2025 where we will be bringing Labelexpo Europe to its new home at the Fira in Barcelona, with many plans to stimulate growth and collaboration in the industry.”

Echoing this sentiment, Jules Lejeune, Managing Director, FINAT said: “FINAT was once again proud to be the lead association partner of Labelexpo Europe this year. In spite of the heat at the beginning of the show, there was a vibrant mood and general state of pleasure especially among the overseas visitors to reconnect with the global label community after such a long absence."

“For us, Labelexpo is always an excellent opportunity to meet with members, potential members and other interested parties and to engage in conversations about our current and future programmes, and to recruit members and enlist volunteers for our working groups and taskforces. This year, we featured our efforts to facilitate value chain collaboration on sustainability such as CELAB-Europe, UV FoodSafe and Product Carbon Footprint, and to act as spokesperson of the label industry towards European legislators and stakeholders.”

Continued, Lejeune: “We will miss the Atomium and the World Expo 1958 building as the background images for many selfies taken during the show, but we are convinced that the Fira and its Olympic Montjuich will be a worthy replacement in 2025.”