2025年科隆世界食品博览会

德国科隆国际食品展览会（ ANUGA ）是德国科隆国际展览公司主办的重要展览项目之一，半个世纪来一直是德国及国际食品饮料工业中最重要的贸易展览会，也是世界上最大的食品饮料贸易展览会。该展会从1922年开始举办，每两年举办一次，每届都吸引着来自世界各地的食品、饮料生产商和专业贸易人士，是食品行业中相互建立客户联系、 订购产品的理想场所和交流盛会。展会清晰的布局、产品类目，以及参展产品所具有的国际级水准，使得展会上大量的产品系列显得更加透明，保证了展会的高度影 响力。

ANUGA并根据参观者搜寻和购买的习惯布置相关的产品分布，给参观者也减少很多的不便。这也是为什么世界食品行业的高级决策者们聚集一堂，建立或巩固业务联 系的原因。展览期间，组委会同时还召集一些研讨会探讨食品加工行业的发展前景。同时，十个独立食品展会充分分享到Anuga的整体优势：吸引力高、内容广泛、创新性强且信息丰富，这使得每个单独展会皆成为国际或德国本土的顶级展会。全世界的食品展数不胜数，惟有Anuga将十个专业贸易展会汇聚一堂。展会从参展商和观众的要求出发，精心规划，以满足食品行业的各类需求。

参加Anuga您可以收获到：

·作为Anuga的分支，每个展会均分类清晰、内容独立，为您的产品提供一个理想的展示平台。

·各国的食品饮料在此以一种结构明晰、富有条理的方式向观众呈现，方便客户各取所需。

·十个活力无限的专业展会同时举办，优势共享，令您的参观更加便捷。

·国际化程度高：没有一个食品饮料展览会能像anuga这样吸引如此多的外国观众。几乎世界上所有国家和地区都有参展商和观战人员莅临展会，通过anuga进行商业洽谈并签订合同。

·创新性高：anuga代表了最新的行业趋势。这里展示了所有新产品和新概念——这里是您展现新概念的理想场所
·信息量大：anuga只对专业观众开放，并且观众的层次高于其他任何同类展会。这里不仅展示了食品饮料行业的产品和需求，还突出了展会的主题和举办了相关的辅助活动。而这些证实其他同类展会无法具备的优点

展品范围(Show Products):

食品：特殊食品、鱼类和海洋食品、奶类和奶制品、烘焙食品、面包房设备、精细和健康食品、冷冻食品、可储藏食品、水果和蔬菜、肉类和家禽、原材料；

饮料：软饮料、硬饮料、酒类、原材料；

设备及其他：饮食技术、公共饮食产品及技术、零售技术、自动食品售货机、展示方式技术、相关服务设施、食品加工机械等。

展会报告(Show Reports):

Anuga 2023 exceeds all expectations and underlines its position as the number one global food and beverage trade fair

The key theme "Sustainable Growth" placed the focus on sustainable industry solutions

Anuga, the world's largest and most important trade fair for food and beverages, is the undisputed leader and demonstrated over the course of five days that it is the place-to-be for the industry.The following figures reflect the strong participation: Boasting around 140,000 trade visitors from 200 countries and approx. 7,900 exhibitors from 118 countries the leading global trade fair exceeded all expectations. The share of foreign exhibitors was 94 percent and at 80 percent there was a record share of foreign visitors. This makes Anuga more international than ever and confirms its ongoing success as the number one global food trade fair. "Over the decades, Anuga has established itself as the undisputed number one event. And the current edition is proof of our quality and relevance in a rapidly developing sector. We are proud to unite and strengthen the global food and beverage community under the flag of Anuga," Gerald Böse, President and Chief Executive Officer of Koelnmesse GmbH, emphasised.

Under the key theme "Sustainable Growth", this year's Anuga primarily focused on the themes sustainability and a responsible use of resources. From the optimisation of the supply chains through to fair food production, experts from all over the globe presented an impressive variety of approaches. This emphasised the industry's clear commitment to a sustainable development and readiness to face global challenges.

"As the world's largest trade fair for food and beverages, Anuga 2023 set an important signal for the future of the food industry. As such, it is promoting both the dialogue and collaboration between companies, organisations, the industry, science and politics to jointly shape a sustainable and liveable future," Gerald Böse added.

Björn Fromm, President of the German Association of the Retail Grocery Trade (BVLH) added: "Anuga has bounced back impressively and proven that it is quite rightly the leading global trade fair for the food industry. Anyone, who follows the diversified supporting programme attentively and examines the many innovations, can see that the trade fair also sets the theme trends. "Sustainable Growth", the central theme of Anuga 2023, was practically tangible in every hall. In my capacity as President of the BVLH, I am delighted, as co-organisers, to further develop Anuga and in this way contribute towards further expanding its leading role among the world's food trade fairs."

With a diversified event and congress programme and the Anuga Horizon Conference, this year the trade fair set more new impulses for the food industry of tomorrow than ever before. Expert panels were staged that addressed the most important industry issues, as well as side events by organisations like EIT Food and UNIDO, which offered additional perspectives and solutions. Furthermore, as a provider of knowledge and know-how, Anuga presented new and ongoing trends.

High quality of the visitors

The exhibitors particularly praised the high quality of the trade visitors. The who's who from the trade and food service sector attended the leading global trade fair in Cologne. All of the relevant players from the most important food retailers were represented: Amazon, Aeon Co, Aldi, Auchan, Carrefour, Coop, Cosco Wholesale, Colruyt Group, Lidl & Kaufland, Metro, Mercadona, Migros, Rewe, Spar and Walmart. The highest numbers of visitors from European countries were registered from Great Britain, Italy, the Netherlands, Spain and Turkey. Beyond Europe, the most well-represented nations included Brazil, China, Japan, Korea and the USA.

Shaping the future with Anuga HORIZON

Anuga HORIZON was staged as a conference for the first time this year. International industry experts, pioneers and decision-makers came together to exchange their knowledge and experience. In the course of inspiring lectures and panel discussions the industry's latest trends, challenges and solutions were addressed.

Ethan Brown, CEO of Beyond Meat, stated positively about Anuga HORIZON: "It was great to be stood in front of such a progressive audience at the Anuga HORIZON Conference and engage in a direct exchange with German and European consumers. They play a pioneering role in the transition over to plant-based meat alternatives and a vegetarian diet, which is of decisive importance for our planet."

"Anuga HORIZON proved to be an outstanding platform for in-depth discourse, far beyond superficial small talk. A host of perspectives came together here, supported by an impressive diversity and global reach. This event was vibrant with positive energy and the joint incentive for innovation," commented Richie Gray, Vice President and Global Head Snack Futures from Mondeléz International.

"weareAnuga" campaign strengthens the trade fair community

In an era where the food world is becoming increasingly more global and sustainability and healthy food more and more important, Anuga promotes the exchange between people from different cultures, industries and areas of interest – not only in Cologne – but also at the satellite events held worldwide. This solidarity was also reflected by the "#weareAnuga" campaign, which was launched at the 2023 edition. The leading global trade fair went viral across the social media and achieved 2.5 million hits over the entire duration of the trade fair.

Anuga in figures:

7,850 companies from 118 countries took part in Anuga 2023 on exhibition space covering 300,000 m². The share of foreign exhibitors was 94 percent. Around 140,000 trade visitors from 200 countries attended Anuga 2023, the foreign share was 80 percent.

The next Anuga will take place from 4 to 8 October 2025.