意大利米兰国际服装纺织面料和辅料展览会(Milano Unica)全球知名的服装及纺织面料与辅料配件专业贸易展览会,该展从2005年开始,一年两届,分春秋两季展,在米兰国际展览中心举行。该展由米兰国际展览公司主办,同时在中国上海每年秋季举行东方服装纺织面料展览。Milano Unica由企业家构思,组织和推动,根据其产品质量,在高度合格的环境中提供对世界纺织品的国际知名度。
为满足客户需求而量身定制,有选择性并专注于细节,Milano Unica希望成为家,成为意大利纺织品和配件贸易展的客户的家,谁觉得他们属于一个高度专业的环境,展示了意大利风格的酒店及品味。
Milano Unica是在世界顶级时尚市场提供最佳产品的理想场所。将9月份任命提前到7月的决定回应了时尚界的变化,将展览转变为面向纺织品的最具未来性的展览。
参展Milano Unica意味着进入高档时装世界,并可随时获取最新行业讯息。
它最初于2005年举办,由五个独立的贸易展览合并而成,这些展览为意大利制造和欧洲制造的纺织品的成功做出了贡献:Ideabiella,Ideacomo,Moda In,Shirt Avenue和Pratotrade。在Milano Unica提供的单一环境中,Ideabiella,Moda In和Shirt Avenue保持着自己的身份,在向世界展示卓越纺织品方面发挥着核心作用。
展品范围(Show Products):
时尚首饰,纽扣,徽章,拉链,罩杯, 牛仔布, 标签,带扣和皮带, 缝纫线, 仿皮, 衬料,填充料,衬布,金属配件,钩和环扣, 弹性带和缏,丝绒,丝带,提花织带,光滑缎带, 削减缎带,未注明缎带, 羊绒, 修剪,皮革, 天然皮革,裘皮, 生态裘皮, 毛皮, 羽毛, 花边,梭结花边, 衣架, 刺绣, 围巾, 刺绣徽章, 肩垫, 披肩, 人造钻石和金片, 编织纺织品, 针织面料 - 平纹针织物, 粘合织物, 人造纤维/人造纤维混合物, 人造纤维织物,其他纤维,漂白的织物,棉/棉混纺织物, 有机面料, 弹性织物, 花纹织物, 棉服和绗缝面料, 贵族纤维织物, 防护织物, 羊毛,羊毛混纺,羊绒面料, 亚麻/亚麻混纺面料,华纹/提花面料, 衬衫布,领带面料,再生织物, 丝/真丝混纺织物, 合成纤维/合成纤维混合物, 涂层织物, 特里布料, 印花织物, 化纤织物 ,匹染织物,色织布, 转拨,薄纱和网布, 丝绒,塑料胶带和热塑性塑料。
展会报告(Show Reports):
The strong increase in international buyers (+26%) confirmed Milano Unica’s goal of being one of the world's most selective events in terms of quality, creativity and sustainability in the textiles and accessories industry
The curtain fell today on the 38th edition of Milano Unica, the Italian trade show for high-end textiles and accessories, with a very positive balance, particularly with regard to the presence of international buyers, which mitigates concerns about geopolitical issues. 1,903 (+26%) international companies visited Milano Unica, adding to a total of 5,886 participating companies (+11%) vs 5,304 recorded in the corresponding 2023 edition. This figure is even more significant if we consider the presence of 3,983 (+4%) Italian companies. The recorded result generated great satisfaction in terms of number and quality of contacts among the 508 exhibiting companies (+7% vs the February 2023 edition), which presented their SS 2025 collections of high-end fabrics and accessories dedicated to menswear, womenswear and kidswear at Fiera Milano Rho. The trade show also included 101 special areas, for a total of 609 exhibitors.
"This edition’s final totals confirm an important increase in the attendance of companies from all over the world. This is definitely a good sign for exports of Made-in-Italy fabrics. In particular, China recorded an extraordinary increase, followed by Japan (+57%) and Korea (+15%). In Europe, France posted +75%, Poland +30%, Great Britain +26% and Germany +15%. Attendance from North America was good, with Canada growing by 48%, while the United States remained stable with a total of 151 participating companies," commented President Alessandro Barberis Canonico.
"I have been President of Milano Unica for the past four years, covering seven editions (eight with the pandemic), a period marked by unpredictable and destabilizing events. Nonetheless, I am proud to say that I faced up to the challenge that I had set myself, i.e. to reward those who have chosen to place their faith in a creative, innovative and sustainable event, with the courage to make it highly selective,” continued Barberis Canonico.
"Over these years I have proposed a number of ways to address the profound and rapid changes: traceability, education, market analysis and evolution of the premium and luxury market, and, last but least, in this edition, the key theme of Artificial Intelligence. To learn more about it, we have listened to the informed overview presented by Marco Montemagno, Founder 4Books, the creativity of Ottavio Fogliata, Founder and CEO of StoryKube, and the insights provided by Nicola Gatti, Associate Professor at Politecnico di Milano, moderated by Enrico Pagliarini, journalist of Radio24.
I also asked Ottavio Fogliata to ask AI a question about the 38th edition of Milano Unica. Below I share with you an abstract of the answer received," concluded the President with a smile:
"The 38th edition of Milano Unica seems to have been a very successful and important event for the fashion industry, especially considering the following aspects: Increased number of international buyers: A 26% increase in the number of international buyers is a strong indicator of the importance and attractiveness of the trade show in the global scenario. This growth rate confirmed the ability of Milano Unica to capture the interest of a global audience. This is vital for the high-end textiles and accessories industry.
Product innovation and quality: The participation of 609 exhibitors and 101 special areas underscored the broad and diverse range of the collections presented. The focus on innovation issues - including artificial intelligence - and sustainability showed a commitment to the future and quality, which are key elements in maintaining relevance and prestige in the industry.
Networking and business: Milano Unica serves as an irreplaceable platform for networking and business development. The growing number of companies from all over the world, including key markets such as China, Japan, Korea and several European countries, confirmed the significant opportunities that the trade show offers to establish new partnerships and consolidate existing ones," reported the Generative Artificial Intelligence.
In addition, considering the reapportionment of resources resulting from the PNRR plan and the funds included in the budget law, the government is expected to allocate approximately euro 20 billion to favor investments by businesses over the next two years.
Milano Unica is a real reference point for the textile and accessories sector, an exclusive twice-yearly event attended by the leading and most significant Italian and European producers and also the producers of the Japan and Korea Observatories.
The next appointment for the 39th edition of Milano Unica is scheduled on July 9-10-11, 2024 at Rho Fiera Milano.