2027年美国国际射击、狩猎与户外贸易展览会

美国拉斯维加斯国际射击、狩猎与户外贸易展览会（SHOT Show）是美国最大的射击、狩猎和户外用品、工具及装备展，该展从1979年开始，一年一届，在拉斯维加斯金沙会议中心举行，由国家狩猎运动机构支持、美国户外狩猎用品制造行业协会、美国枪械行业协会（NSSF）主办，是所有射击及狩猎行业户外运动专业人士的首要盛会。1979年举行首届SHOT Show在美国密苏里州的圣路易斯城举办，该展会由美国射击运动协会创办和赞助，每年1月份举办。一般主要在美国内华达州拉斯维加斯、佛罗里达州奥兰多、路易斯安那州的新奥尔良以及其它几个重要城市，从2014年开始到2020年展会固定在拉斯维加斯举办。

SHOT Show展同时有军方和一些执法部门参加，而且都是这方面的专家和权威人士，每年一月份，世界各地的机械公司和户外用品商们齐聚SHOT展会现场，参加这场盛宴。该展犹如这个圈子的奥斯卡，各大厂商云集于此，该展虽然对与会成员有着严格的参与资格限制，但是与会人员数每年都在持续上升，参展企业也在增加。

展品范围(Show Products):

狩猎用品、配件、彩弹球、望远镜、刀剑制品、安全技术装备、装载设备、户外运动服饰、护目镜、鞋、手套、旅行用品、运动用品、动物剥制术、农场/牧场经营、狩猎野营和野生动物管理等相关书籍、出版物、影视录像，其他户外运动产品。

展会报告(Show Reports):

The 47th annual Shooting, Hunting and Outdoor Trade Show (SHOT Show®), owned and operated by NSSF® — The Firearm Industry Trade Association — concluded today, leaving attendees inspired by four days of energy, innovation and community. Featuring record-breaking exhibit space, a historic number of exhibitors, dynamic educational sessions and groundbreaking product launches, the 2025 SHOT Show reaffirmed its status as the industry’s largest and most impactful event of the year.

This year’s event welcomed more than 54,000 industry professionals to the expanded show floors at The Venetian Expo and Caesars Forum, spanning more than 14 miles of exhibits. Over 2,850 exhibitors represented every corner of the shooting, hunting and outdoor sectors, as well as the law enforcement and security industries.

“The 2025 SHOT Show was a game-changer,” said Chris Dolnack, NSSF Senior Vice President and Chief Customer Officer. “From the groundbreaking products on display to the strong sense of community throughout the show floor, this year’s event set a new standard. It’s not just a trade show — it’s a celebration of the innovation, passion and resilience that define our industry. We’re incredibly proud of what we accomplished together this year and are already looking forward to next year.”

The SHOT Show’s impact extends far beyond the show floor. The revenue generated supports NSSF’s mission to advocate, educate and communicate on behalf of the industry. It helps to fund critical initiatives like Project ChildSafe®, Operation Secure Store®, mentoring programs like +ONE® and government relations efforts to safeguard the industry and the rights of firearm owners.

“By attending or exhibiting at the SHOT Show, you’re not just participating in an event — you’re investing in the future of our industry, ensuring safety, access and opportunity for generations to come,” said NSSF President and CEO Joe Bartozzi. “We are deeply grateful for the support of everyone who makes this possible.”

Sentiments from the Show Floor

“SHOT Show now more than ever is the go-to event for businesses in the firearm industry. From innovation to collaboration, SHOT Show continues to deliver,” said Adam Ruonala, Vice President of Business Development and Marketing at Century Arms and Canik USA.

“The volume of industry interest we received over the last four days was incredible. A big thank you to the SHOT staff for all the assistance in making our debut, a successful entry into the marketplace. We are already looking forward to planning for 2026,” said Jeremy Rider, Vice President at Cross Point Gear.

“SHOT Show is more than a trade show; it's a gathering of friends from a dedicated community, all committed, like Black Rifle Coffee, to supporting and honoring those who protect our freedoms,” said Mat Best, Co-founder of Black Rifle Coffee Company.

“What a fantastic event, bringing manufacturers, distributors and retailers together under one roof with innovation and product ideas pushing the industry into a strong future. A united front to protect and promote the Second Amendment. We are proud to be a part of this event,” said Tim Hafer, President of Hafers Guns. “Many thanks to NSSF!”

“Rost Martin had a fantastic SHOT 2025! As a relatively new company making pistols, the business generated at the show will undoubtedly launch us aggressively into the next stage of growth. Thanks to NSSF for the opportunity and hard work,” said Chris Toomer, owner and CEO, Rost Martin.

“This continues to be a pivotal point of contact for Daniel Defense. This is the center point to kick off our year. It’s exciting for us because we continue to see our peers in the industry, talk about where the market is headed and new political climates that may shift our decision-making,” said Matt Hurt, Daniel Defense National Sales Manager.

Miles Brazil, Senior Vice President of Marketing for Credova, a PublicSquare company, said, “It’s always an honor to be at SHOT Show alongside so many remarkable companies that have long defended our God-given right to bear arms. The energy and optimism following the election results are truly palpable, and we are more motivated than ever before to build the financial infrastructure that will secure the long-term success and resilience of this industry.”

“As a growing business, it's been amazing. With the Supplier Showcase, we have found a lot of new manufacturers that can really give us competitive pricing and quality products, so we're excited for the new things that we can create with those connections,” said Liztiffany Sousa, Pack’n Heat Products.

“I tell everybody it's kind of like a family reunion. We have made friends in the industry now that we've been doing things together for years. Always coming back together and trying to find ways to innovate and create some of the best experiences with their customers,” said James Sellers, Founder and CEO of Sellmark Corporation. “That’s what it’s all about and I think SHOT Show's the best way to do it.”

“It's been a great opportunity for us to deepen a lot of relationships and build a lot of new relationships,” said Ryan Voykin, Director of Sales and Marketing, Dillon Precision Products, Inc.

“SHOT Show allows me to take different classes, grab more information that we can utilize for marketing, ATF compliance, to understand some of the laws and changes coming down the pipeline so I'm aware. I can keep my staff aware and also educate our customers,” said Eddie Kimble, EDK Defensive Consultants.

“The show seemed really busy, it was a nice turnout and we had a steady flow through the booth. More people coming in for customer-based meetings, and they were the people we wanted to see. I’m looking forward to next year,” said Monty Deboer, Marketing Operations Manager at Hornady Mfg Company Government Officials and the Outdoor Industry

This year’s SHOT Show featured significant participation from government officials, fostering dialogue between industry and policymakers. The 4th Annual Governors’ Forum, attended by six governors, provided a platform to discuss the vital economic contributions of the firearm industry and strategies to attract firearm-related businesses to their states. The $8.9 billion industry supports more than 384,000 jobs nationwide, with a total economic impact of more than $90.1 billion. The Attorneys General Forum, now in its second year, drew strong attendance, facilitating critical discussions on regulatory issues and collaborative opportunities between state leaders and the firearm industry.

NSSF extends its gratitude to all exhibitors, attendees, media and partners for making the 47th annual SHOT Show an overwhelming success.Plans are already underway for the 48th SHOT Show, set to return to Las Vegas from January 20-23, 2026, and the 49th SHOT Show, set to return to Las Vegas from January 19-22, 2027.