2026年欧洲自行车贸易博览会

欧洲自行车贸易博览会（EUROBIKE）是欧洲新兴的一个自行车展会，从1991年举办至今，每年一届，在法兰克福国际会展中心举行，之前一直在腓德烈港展览中心举行。该展发展迅速，被业内人士普遍看好，已与科隆、米兰展鼎足而立。EUROBIKE是欧洲三大自行车展上，人气最旺的展会，有很强的市场影响，同时也是中国以及发达国家的自行车及配件企业参展的首选展会。

EUROBIKE 是无可争议的全球领先的自行车贸易展览会。 在这里，自行车行业建立自己的网络，说服其贸易伙伴并展示自己的媒体世界。 此外，新趋势不断涌现，突破性创新庆祝其首次亮相。 EUROBIKE 不断为行业和贸易创造附加值，并管理贸易展览会和智库之间的平衡行为。

Eurobike展是世界上最重要的自行车部分商品交易会，展会使该行业成为绝对热点，每年增加的游客和参展商说明了展会是一个完美展示和交易平台，该展开展前一天为自行车表演日，表演自行车性能及骑车技术。

EUROBIKE规模：其展出面积已超过10万平方米，有14个贸易展馆，参展国家50多个国家，参展企业一千家以上，70%左右的是来自德国境外，包括中国大陆、中国香港、澳门均有企业参展，特别是中国台湾有两百多家每年都在参展。贸易观众来自至少一百个国家，数量达4万名以上，其中一半是来自德国境外，展会同时举办自行车比赛开放日，每届展会上至少有2万名自行车爱好者参与。

展品范围(Show Products):

越野车、山地车、运动车、童车、BMX车、赛车、电动自行车、电动三轮车、电动滑板车、各种自行车零部件及骑行旅游、运动配套的服装、箱包、工具等系列产品、相关辅助用品（头盔、锁等）、运动服装、安全警示产品等。

展会报告(Show Reports):

Frankfurt am Main – The 33rd edition overall and the fourth time in the Main metropolis: From June 25 to 29, Eurobike once again opened its doors at Messe Frankfurt, reaffirming its status as the world’s leading platform for the cycling and ecomobility industry. 31,270 trade visitors (2024: 35,080) and an additional 30,420 cycling enthusiasts during the festival weekend (2024: 33,090) experienced the latest product innovations from 1,500 international exhibitors across more than 130,000 square meters in six halls and the vast outdoor area.

The market data for the first quarter of 2025, announced by the German ZIV – German Bicycle Industry at the start of the trade fair, indicate a slight upward trend and offer reason for optimism, even though a full market recovery has yet to materialize. ongoing challenges did not spare the world's leading trade fair, which this year had to do without the participation of some major industry players. This was compensated for by the strong international presence among exhibitors, many of which were showcasing their products on the European market for the first time.

From ultralight and aerodynamic carbon road bikes to commercial electric cargo vehicles, from new drive system manufacturers to apparel made from recycled plastic – the industry's innovative spirit remains as strong as ever.

Paul Walsh, Managing Director of the newly established united European umbrella organization CONEBI-CIE, founded on the very first day of the trade fair, explains: " Eurobike 2025 was a powerful showcase of the vitality and creativity driving the European cycling industry. It left no doubt that cycling is a cornerstone of Europe’s innovation ecosystem and a key contributor to its industrial competitiveness."

Uwe Wöll, Managing Director of the industry association VSF Service GmbH, is convinced: "The bicycle industry needs a stage to showcase its achievements and gain public visibility. Neither in-house nor internal order fairs can take over this part. once again this year, leading brands at Eurobike demonstrated how it's done – through strong presence, innovation and cool, modern presentations."

The vast majority of exhibitors were highly satisfied with the quality of visitors and the conversations held, as Bernhard Lange, Managing Director of the German Shimano importer Paul Lange GmbH & Co. KG, summarizes: "Eurobike 2025 was a very successful trade show for us. Although many well-known players no longer exhibited this year, they were all present as visitors. The quality of the conversations was consistently positive and shows that the industry as a whole is on a very promising path."

"Whether as exhibitors or visitors, the entire bicycle and ecomobility community was present at Eurobike, using the platform to network, initiate new business and engage in meaningful dialogue," noted Stefan Reisinger, Managing Director of trade fair organizer fairnamic. "This underscores the importance of Eurobike as the leading international meeting point for the industry, even in challenging times."

During the trade-only days, visitor numbers fell slightly short of the high levels seen last year. As with the number and profile of exhibitors, the decline here was primarily due to fewer experts from Germany – a result of newly introduced association and ordering trade fairs – while international attendance remained at a top level. With 53.7%, more than one in two visitors (compared to 49.2% in 2024) came from outside Germany.

he 34th Eurobike and the first edition of Mobifuture will take place at Messe Frankfurt from June 24 to 28, 2026.