2027年美国拉斯维加斯超级宠物贸易展览会

美国拉斯维加斯超级宠物贸易展览会（SUPERZOO）是美国西部最大、最具权威的宠物专业盛会，是美国历史最悠久的宠物行业贸易展览会，该展由全球宠物工业学会（WPA-WORLDWIDEPETINDUSTRYASSOCIATION）主办，一年一届，在拉斯维加斯曼德勒海湾会议中心举行。该展览会主要面向美国东部的宠物和水族用品批发商和零售商，来自全球多个国家的最新宠物用品及上千种宠物，参展企业超过1200家。

SuperZoo是一个宠物专业的完美的合作伙伴，帮助你提高销售，提高利润和比以往任何时候。 通过一个全面的会议计划，网络机会，令人兴奋的装扮竞赛和一个强大的展示楼，宠物爱好者正在寻找的最新产品，SuperZoo是最好的地方，使你的宠物业务会更好。

SuperZoo是宠物专业的完美合作伙伴

参与者和SuperZoo是一个完美的接触，作为一年中必须参加的活动，宠物专业人员寻求增加他们的业务，增加销售，并保持行业趋势，SuperZoo将帮助您的业务变得比以往任何时候都更好。

参加SuperZoo展的重要原因：

在新产品上崭露头角：超过1,200家参展商 - 北美宠物行业展会的大部分信息 - 您将获得您客户将要谈论的所有潮流产品的预览，每年超过700个新产品在SuperZoo首次亮相 - 意味着你先看到他们；

保存优惠和折扣：作为SuperZoo的参加者，在繁忙的假日季节之前，可以跟踪产品取得优惠信息以便采购；

网络、网络、网络：作为北美宠物零售和服务专业人士最大的聚会，SuperZoo帮助您建立您的关系，并建立新的联系；

从专家学习：超过80个研讨会的课程，SuperZoo是商业促进教育、技能和最佳实践的地方；

获得奖品：超过45,000美元的奖品，在行业最激动人心的修饰比赛获奖者，参与或观看 - 它是令人兴奋的任何一种参与方式。

展品范围(Show Products):

水族类：观赏鱼、鱼缸、水族馆设施、装饰、通气设备、过滤器材、水槽沙、水泵、加热棒、测试设备、水草、鱼饲料、造景、喷水设备、医护产品、其它产品；

猫狗类：猫狗食品、宠物玩具、狗咬胶、美容及医护用品；

爬行及两栖：各种爬行及两栖宠物、水族箱、饲料、医护用品、其它产品；

小型宠物、齿类宠物：小型宠物、宠物笼、饲料、装饰品、医护用品、其它产品；

鸟类：鸟类、鸟笼、鸟舍、饲料、鸟笼设备、医护用品；

花池宠物：冷水鱼类、水草、丝网、过滤器、水泵、饲料、装饰陶瓷、养护用品、喂养设备、其它产品；

宠物书刊：宠物及水族书刊、贸易杂志等；

宠物包装：宠物美容用品及设施、展示板架、装饰及广告材料、包装设施及机械、包装材料、特殊包装、宠物名签、标牌等；

其它：钓鱼用具、水族娱乐设施、动物保护产品、兽医产品、电子数据处理、展品运输服务。

展会报告(Show Reports):

LAS VEGAS (Aug. 20, 2026) — SUPERZOO 2026 brought the pet retail industry together to source new products, launch new innovations in the market, build business relationships and make decisions for the year ahead. Overall participation among pet professionals held steady year over year, while buyer quality strengthened. Among attendees who reported their purchasing authority, more than eight in 10 had buying power, reinforcing the strength of the buyer audience on-site.

Hosted by World Pet Association (WPA), SUPERZOO took place Aug. 12–14 at the Mandalay Bay Convention Center, with education beginning Aug. 11. The 2026 event delivered the second-highest exhibitor count in SUPERZOO history and one of the largest exhibit footprints on record, along with more than 2,000 new products across the show floor, new skills-based grooming experiences and the introduction of petLENS, WPA’s new market intelligence initiative. SUPERZOO also drew participants from across the U.S. and beyond, with one in eight coming from outside the country and registrations spanning 70 countries.

“From the moment the doors opened, SUPERZOO 2026 felt focused, active and ready for business,” said Mike Karsting, senior vice president of WPA. “Retailers came with decisions to make, exhibitors came ready to earn their business and throughout the week you could see real business getting done. Bringing together buyers with real purchasing power, established suppliers, emerging brands and new products creates opportunities that move companies forward and support the future of pet retail.”

Product discovery remained at the center of SUPERZOO, with more than 1,200 exhibitors representing established brands and emerging companies bringing thousands of new products to the show floor. Across connected care, wellness, sustainability, enrichment, nutrition, lifestyle and other categories shaping pet retail, buyers could compare products, meet directly with suppliers and identify new lines and partners for their businesses.

Among attendees who reported their purchasing authority, the buyer mix strengthened in 2026, with a greater share reporting full buying power and fewer reporting no buying power than the year before. The shift reinforced SUPERZOO’s focus on bringing buyers and decision-makers to the show floor.

Fresh discovery extended beyond products. More than 350 exhibitors were new to SUPERZOO this year, while over 100 booths in the Emerging Brands area gave newer companies a dedicated platform to introduce their products directly to retailers looking for innovation. “SUPERZOO is one of the best opportunities as a young brand to connect with retailers, buyers and other leaders in the industry,” said Carrie Van Wert, CEO and founder of Giddy Kitty. “If you're a young emerging brand, don't miss out on an opportunity to actually put your brand front and center with the right people that can help take your brand to the next level... They're coming, they're looking for innovation and this gives them an opportunity to see you.”

For exhibitors, access to that buyer audience created opportunities to launch products and brands, build retailer relationships and generate leads. The show floor gave established suppliers and newer companies alike the chance to build visibility, introduce products and start new retail conversations.

SUPERZOO returns to the Mandalay Bay Convention Center in Las Vegas Aug. 11–13, 2027, with education Aug. 10–11.