2025年腓德烈港国际摩托车展览会

腓德烈港国际摩托车展览会（MOTORRADWELT BODENSEE）是德国南部摩托车及配件最重要的国际展览会之一，一年一届，在腓德烈港国际展览厅中心举行，同时也是一年一度的腓特烈港博登湖摩托车赛季表演活动会议，展会既有表演活动又有测试活动，进行各种摩托车测试赛，如测试新的摩托车模型驱动的轨道，驾驶学校为大家测试赛道，儿童四测试轨道。各厂商的摩托车全油门启动进入新赛季在感兴趣的观众面前展示他们的创新与性能。

每年一次在腓特烈港露天广场举行，一切围绕热炉和燃烧的轮胎。作为德国南部最大的摩托车展，MOTORRADWELT BODENSEE在1月的新赛季开展，并增加未来的自行车探险的预期。

顶级参展商将展示他们的品牌新车型，并展示在什么市场上，以及过去几个月发生的事情。无论是摩托车、小型摩托车、四边形或三轮车 - 优质展品传达自由的感觉。此外，等待着游人很多表演和行动围绕在世界上最美丽的爱好运动。从摩托车特技表演和赛车表演，真正的专业人士在这里拍摄，每天从真正的烟花及上演的骑车技巧结束。

展会规模：上届展会有292家企业参展，展出面积85000平方米，是一个真正的埃尔多拉多自行车表演秀，这是深受近4万5千的游客喜爱。

展品范围(Show Products):

展示：摩托车，踏板车，四边形，三轮车，配件，服装，配件，备件，电动自行车步道，街霸，赛车队介绍，伟士牌特展等，旅游经营者和宾馆，ACE咖啡；

测试：滚筒测试赛道，驾驶技能，儿童自行车道，试用测试课程，摩托车测功机，试用跟踪，行动阶段，WEEK手册所使用的摩托车市场，显示赛车：滑胎，沙滩车，摩托车和跑车，三轮车漂流，摩托车特技表演与船员，测试新的摩托车模型驱动的轨道，驾驶学校为大家测试赛道。

展会报告(Show Reports):

Motorradwelt Bodensee attracts 39,200 motorcycle enthusiasts (2023: 46,700) – Positive feedback from the public on the new program highlights – Next trade fair scheduled for January 24 to 26, 2025

“It's like a dream come true: three days straight of just talking about motorcycles,” said a young visitor with a smile as he entered the Motorradwelt Bodensee on Friday morning. Many of the attendees who gathered at the Messe Friedrichshafen exhibition grounds from January 26 to 28 would likely share this sentiment. “The passion for motorcycles was evident throughout all three days of the fair,” says Project Manager Petra Rathgeber, expressing excitement about the start of the season and the strong presence of both the community and the industry. Despite drizzly weather on Friday and frosty temperatures on Saturday and Sunday, more than 1,450 “winter warriors” managed to ride to the event on their own motorcycles.

More than 20 new products were unveiled at the fair, which marked the beginning of the new motorcycle year. Some of the product premieres featured at the event were the 2024 Harley-Davidson Street Glide, the details of which were kept under wraps until shortly before the trade fair began. BMW Motorrad also showcased new motorcycle innovations. After a two-year hiatus due to the COVID-19 pandemic and the suspension of its presence at Motorradwelt Bodensee 2023, the leading market player made a triumphant return to Friedrichshafen this year. Dealers Autohaus Munding, Zweirad Mahle, Motorrad Schek, and Auer Group collaborated to operate a joint booth, much to the delight of the visitors: “BMW was definitely sorely missed in recent years,” confirms Yannick Wilke, Sales Consultant at Autohaus Munding. “We returned to our traditional spot in Hall B1 and are pleased to report a very positive outcome. We received excellent feedback on the new models and are eagerly anticipating the upcoming season. We hope to continue building on this positive experience in the years to come.” Additionally, the Kawasaki booth exhibited the world’s first mass-produced high-performance hybrid motorcycle, which was a standout highlight: “The Ninja 7 Hybrid garnered significant interest,” says Christian Schmidl, District Manager Southwest of Kawasaki Motors Europe, adding, “As this was something completely new, the visitors had a lot of questions.” He also notes that the audience exhibited a positive and receptive attitude towards the motorcycle. In addition to the constant presence of crowds at the booth, many people were also signing up to go for test rides at the dealerships.

“The highest number of visitors was on the Saturday of the fair,” report Messe Friedrichshafen CEO Klaus Wellmann and Project Manager Petra Rathgeber. This year’s season opener on Lake Constance drew a crowd of some 39,200 motorcycle fans. The trade fair organizers attribute the slight decline in visitors compared to the previous year to the current situation of challenging economic conditions and compromised public transport due to strikes. The future looks bright: “The participation of many well-known brands and the return to the fair by BMW Motorrad provide us with further impetus to attract a wider range of partners to our upcoming events. The vast majority of the 270 exhibitors were pleased with how the trade fair went and also reported a well-informed, receptive audience and productive discussions.”

Motorradwelt marks anniversary

This past weekend in January was a celebration of all things related to motorized vehicles with two, three, or four wheels, as well as the 30th anniversary of Motorradwelt Bodensee. While the MO special exhibition in the foyer commemorated three decades of motorcycle history, exhibitors from the early days reflected on the evolution of the trade fair from Biker Weekend to today’s Motorradwelt Bodensee. In an online comment, exhibitor K+M Harleyworld GmbH of Staudach near Wangen proudly says, “We have been there with our own company every year since 1996. Thirty years is an incredibly long time and one marked by great success. Congratulations to the trade fair team.” The 30th anniversary was also commemorated in style on Friday evening: Hall A2 was energized by dynamic stage performances of live rock bands, which created a fantastic atmosphere.

Latest program highlights well received

The extensive lecture program of the Travel Stage and Ladies’ World was supplemented for the first time with the addition of the “Gasoline Talks” by Rock Antenne. With its stylish furnishings and decor, the bar in Foyer West provided the perfect setting for networking with industry insiders and key players of the scene. “Motorcycle riding and rock music go together hand in hand. That’s why we think it’s all the better to now be part of the Motorradwelt Bodensee family,” says “Rockboss” Guy Fränkel. “We had a lot of fun working with MO, The Butcher Crew, Messe Friedrichshafen, and the entire community to put on an exciting program featuring high-energy performances, entertainment, and live music on our bar stage." Axel Winterhoff was also a recent addition to our action lineup. Over the weekend, the professional stuntman from Lower Saxony wowed the audience with impressive stunts on his Kawasaki motorcycle. The 20 or so converted and masterfully designed motorcycles that competed against each other in this year’s Best Bike Award were also truly unique. A total of four vehicles were chosen on Sunday afternoon. First place went to Matthias Granacher with a Harley-Davidson Panhead. Matthias Seidl and his Dragbike 140 made by manufacturer Street Dog Motorcycle won the “Best of Show” title.

The next edition of Motorradwelt Bodensee will take place from Friday, January 24, to Sunday, January 26, 2025.