2026年腓德烈港国际摩托车展览会

腓德烈港国际摩托车展览会（MOTORRADWELT BODENSEE）是德国南部摩托车及配件最重要的国际展览会之一，一年一届，在腓德烈港国际展览厅中心举行，同时也是一年一度的腓特烈港博登湖摩托车赛季表演活动会议，展会既有表演活动又有测试活动，进行各种摩托车测试赛，如测试新的摩托车模型驱动的轨道，驾驶学校为大家测试赛道，儿童四测试轨道。各厂商的摩托车全油门启动进入新赛季在感兴趣的观众面前展示他们的创新与性能。

每年一次在腓特烈港露天广场举行，一切围绕热炉和燃烧的轮胎。作为德国南部最大的摩托车展，MOTORRADWELT BODENSEE在1月的新赛季开展，并增加未来的自行车探险的预期。

顶级参展商将展示他们的品牌新车型，并展示在什么市场上，以及过去几个月发生的事情。无论是摩托车、小型摩托车、四边形或三轮车 - 优质展品传达自由的感觉。此外，等待着游人很多表演和行动围绕在世界上最美丽的爱好运动。从摩托车特技表演和赛车表演，真正的专业人士在这里拍摄，每天从真正的烟花及上演的骑车技巧结束。

展会规模：上届展会有292家企业参展，展出面积85000平方米，是一个真正的埃尔多拉多自行车表演秀，这是深受近4万5千的游客喜爱。

展品范围(Show Products):

展示：摩托车，踏板车，四边形，三轮车，配件，服装，配件，备件，电动自行车步道，街霸，赛车队介绍，伟士牌特展等，旅游经营者和宾馆，ACE咖啡；

测试：滚筒测试赛道，驾驶技能，儿童自行车道，试用测试课程，摩托车测功机，试用跟踪，行动阶段，WEEK手册所使用的摩托车市场，显示赛车：滑胎，沙滩车，摩托车和跑车，三轮车漂流，摩托车特技表演与船员，测试新的摩托车模型驱动的轨道，驾驶学校为大家测试赛道。

展会报告(Show Reports):

Friedrichshafen – Amid clouds of tire smoke and faces lit up with excitement, Motorradwelt Bodensee crossed the finish line on Sunday after three adrenaline-charged days. A total of 41,480 visitors (2024: 39,200) gathered at the Friedrichshafen exhibition grounds from January 31 to February 2 to experience a wide range of activities and presentations, along with the latest trends and offers in motorcycles, scooters, quads, and trikes. “More exhibitors, more visitors, more action, more Motorradwelt Bodensee – and an atmosphere that was simply unbeatable,” says Managing Director of Messe Friedrichshafen Klaus Wellmann, expressing his delight at the successful start of trade fair year 2025. Project Manager Petra Rathgeber also drew a positive conclusion: “The increase in new motorcycle registrations last year, along with the growth in the number of participants we were able to record this year, indicates that motorcycling is still very much in vogue.”

The mood on social media is similarly upbeat. Trade fair visitor Carsten Meyer shared the following on Instagram: “We really liked it. People were finally able to see and physically experience what had previously been accessible only through the media and on social media platforms.” With 346 exhibiting companies, southern Germany’s largest motorcycle trade fair showcased a diverse and high-quality range of products from all sectors.

New products attract attention

The exhibiting companies had many trade fair premieres in store. For example, Kawasaki unveiled the Kawasaki Z 900. “Our primary new product launch was exceptionally well received and mobbed throughout the event. We even managed to sell some of our new products multiple times,” reports Christian Schmidl, District Manager Southwest at Kawasaki Motors Europe N.V. BMW also exhibited several new motorcycles, including the BMW S 1000 R and the BMW R 12 S. “It’s great that the trade fair visitors showed a keen interest in the new BMW models on display and visited us at the booth with serious interest in making a purchase,” says a delighted Harald Mahle, Managing Director of Mahle Zweiräder GmbH. The joint stand of Motorrad Matthies GmbH & Co. KG Harley Davidson Tuttlingen and K + M Harleyworld GmbH garnered significant attention with seven trade fair debuts.

Exhibiting companies express great satisfaction with the event

“The feedback was overwhelmingly positive, with numerous exhibiting companies noting a significant influx of visitors to their booths, particularly on the Saturday of the fair,” says Petra Rathgeber. Dirk Schlenker, owner of Royal Enfield Fischbach, also clearly felt the increase in visitors: “Our stand was bustling with visitors. Many were already motorcycle owners who were toying with the idea of purchasing a small, lightweight bike as a second vehicle.” Alongside a lot of new exhibiting companies, there are also many that have been participating in the trade fair for several years. This includes Hans-Jürgen Schneider, Managing Director of Quadmania: “I’ve been attending Motorradwelt Bodensee for as long as I can remember – initially as a visitor and now also as a supporter. Friedrichshafen is an attractive destination for us and worth the journey every year.”

New program highlights captivate the public

“The revamped design of the Travel Hall was very well received,” reports Petra Rathgeber. This is also confirmed by Jan Schmitz, Co-Managing Director of BikerBetten: “We’ve had a lot of sales, and some of our products have already sold out. Our general impression of the Travel Hall is favorable. We participate in only four major trade fairs, and Motorradwelt Bodensee has been a key event for us for many years.” With a total of five halls, the 2025 edition of Motorradwelt Bodensee featured more action than ever before, including the sidecar show races with track racing pro Imanuel Schramm and the BMW Burnout Shows, staged by Autohaus Munding. World champion Bernd Hiemer and his BMW R 1300 GS left spectators in awe at the Supermoto Show Races. Professional stunt rider Chris Rid and his seven-year-old son, Lenny, showcased their family’s talent. Some 20 uniquely designed and tricked-out motorcycles vied for the title in this year’s Best Bike Award competition. Harry Dirr took first place with his Buell XB12SX CityX. In the “Best of Show” category, Carsten Kunkel thoroughly impressed the expert jury with his Harley-Davidson FLH.

The next edition of Motorradwelt Bodensee will take place from Friday, January 23, to Sunday, January 25, 2026.