2025年荷兰国际广播电视设备展览会

荷兰阿姆斯特丹国际广播电视设备展览会（IBC-International Broadcasting Convention）是欧洲广电行业规模最大影响力最深的一次行业盛会，是世界电子媒体和娱乐展览会，也是世界同类展会之最，该展从1967年开始一年一届，在阿姆斯特丹RAI展览中心举行。IBC展示其在广播传媒领域中的最新技术成果和最先进的行业经营理念，以其在创造、管理和传送领域里为同行业间提供最优质的专业技术支持和广泛的合作商机而享有很高的国际声誉。

IBC展是荷兰和整个欧洲地区最具权威、规模最大的广播电视设备专业展会，目标市场为欧洲、非洲。展览共拥有14个展厅，展会面积面积达到13万平方米，以娱乐传媒创新、管理和传播为主题的此次展会，吸引来自世界各地160多个不同国家和地区的逾千家企业参加，与会者超过5万人。此次盛事会为广大商家提供交流互动的无限商机。

IBC展会是欧洲最大的广播电视专业展会，具有广泛的影响力，汇聚了全球顶级的，高品质的品牌，具有强大的国际影响力。展会吸引了中国多家企业参展，同洲电子、数码视讯、国微、惠州伟乐、德芯、易迩达、明日凯立、九洲、永新视博、数字太和、高斯贝尔、新大陆、佳创视讯、茁壮网络、蓝拓扑、汇视源、长虹、创维、奥拓等企业每届都出席，同时也汇聚了全球顶级的，高品质的品牌争相参展。

关于IBC大奖表彰个性和组织的最佳展示创造力和协作，在IBC奖展示一些最令人兴奋和刺激的内容，IBC颁奖典礼式是对于所有IBC与会者免费开放的。

关于IBC会议：展前一天开始的IBC会议是关于面对电子媒体和娱乐行业的众多不同的主题进行讨论和辩论，而且是无与伦比的会议，针对全球各目的地需求与发展，无论是在它的会话和网络中它可以提供商业机会。当前的主题是转型数字时代：领导力，战略与创新媒体和娱乐。

展品范围(Show Products):

广播电视产品：TV， IPTV，音箱；

摄像机附件设备：摄影机电池，摄像头，摄像机灯，摄像机器人，新闻采访摄灯，便携式摄像机承托设备；

演播室设备：灯光灯具，LED，显示屏，产品转换开关及演播室视频混合器，独立色度调整系统；

音频设备：音频听器，音频放大器，音频测量仪器，音频处理系统；

通信设备：卫星通信，数字连接设备，微波链路，纤维接口及系统，便携式移动卫星传输设备；

接口及转换：格式转换器，代码转换器，元数据工具，模块化系统，电视台时钟及定时系统；

网络设备：互联网及交换机，路由器，路由监控器，结构性布线及电缆；

传输设备：卫星天线，边缘设备，网络分配，无线电跟踪，无线电频率附件，地面卫星接收站，电视发射机；

分配器设备：电缆终端盒，条件接收及加密系统，网络电视数据转发器及减震器，机顶盒，多路转接器；

输出设备：交互式转发器，主控制开关，字幕系统，文字电视广播及多媒体通讯标准系统；

新闻内容创新：2D制图，高端3D制图动画及其相应软件，无线广播制图，3D/2D动画软件；

编辑及加工：硬件加速装置及输入输出板，胶片处理；

集成系统：数字标牌系统，车载装备包括卫星通讯采集及广播远程车及其他设备；

储存设备：无带存储，视频服务器及传输设备（实时编码和实时译码）；

自动系统及控制：新闻内容自动更新系统，输出系统，工作流程及资源安排系统测试；

质量控制及监视：便携式视频监视器，演播室视频监视器，播出设备，信息管理系统，档案分析设备，质量控制软件，测量与检测设备及软件，(电视信号)测试图案发生器影视制作，新媒体等。

展会报告(Show Reports):

More than 45,000 visitors from 170 countries converge on Amsterdam to connect, discover innovations, and address emerging trends

Over 1,350 exhibitors spanning the global media, entertainment and technology community display and demonstrate latest industry advances

New AI Tech Zone and IBC Talent Programme offer increased engagement around growing industry markets and areas of interest

Amsterdam, 17 September 2024 – IBC2024 announces that 45,085 visitors from 170 countries converged on the RAI Amsterdam on 13-16 September, bringing together the global media, entertainment and technology community to connect, showcase and discover innovations, tackle pressing industry challenges, and explore new opportunities. In addition to drawing 2,000+ more visitors than last year, the show attracted over 1,350 exhibitors – up 100 from 2023 – while the amount of exhibition space reached 46,000 square meters, exceeding the previous year’s total of 44,500 square meters. Across a bustling show floor and packed theatres, IBC2024 addressed critical trends and issues driving change across the media landscape, such as combatting false information and fake news, while offering new show features, such as the AI Tech Zone, and IBC Talent Programme.

“IBC continued on an upward trajectory in 2024, with tremendous turnout across the entire IBC community as people gathered in Amsterdam to explore the technological advances and market dynamics redefining our industry,” said Michael Crimp, IBC’s Chief Executive Officer. “In a year marked by major events such as the Olympics and national elections, there was an extremely positive buzz at IBC2024. This year’s show addressed soaring interest in trends such as AI’s leap from theory to real-world applications, how the industry is fighting disinformation in news, and the need to foster talent and diversity across media, entertainment and technology.”

Other themes that took centre stage at IBC2024 included sustainability, 5G, cloud, esports, immersive experiences, over-the-top (OTT) and streaming, adtech, metaverse, edge computing, and connected technologies. Many of these were addressed in the three-day IBC Conference, relocated to the Auditorium Complex at the RAI, as well as in the various show floor theatres and by many of the exhibitors themselves on their stands.

A number of IBC2024’s defining themes were also focuses of the IBC Accelerator Media Innovation Programme, which this year included another IBC first: the AI Media Production Lab, exploring a series of projects in which some of the industry’s most inventive innovators collaborated on specific AI concepts. One of the hottest Accelerator projects – also addressed in the IBC Conference – was ‘Design Your Weapons in the Fight Against Disinformation’, which aimed to develop an industry-wide understanding of the challenges and abuses being faced today by all media outlets in helping audiences identify trustworthy news and information.

The new AI Tech Zone, powered by EBU, was packed with visitors engaging with leading innovators on practical applications ranging from automated video editing and music-audio separation to content provenance tracking and fast and secure cloud storage. Then Zone stage featured AI pioneers sharing insights into how the technology will impact the future and how it is already transforming media in areas such as discoverability, news verification, and creating immersive experiences.

Another exciting new feature at IBC2024 was the Audio Visual (AV) buyers’ event on the eve of the show. Working with the AV User Group, media technology companies at the show were able to actively engage with major AV purchasers such as Arup, AstraZeneca, Bank of America, Barclays, Deliveroo, Direct Line Group, KPMG, Schroders, Sopra Steria, UBS, and WPP.

The inaugural, free-to-attend IBC Talent Programme featured lively and engaged discussions on mentoring the industry’s next generation, recruitment challenges, and the importance of diverse perspectives for driving innovation. The programme was preceded by the World Skills Café, run by Global Media and Entertainment Manifesto, which took place at the RAI the day before the show.

Leading global media technology brands exhibiting at IBC2024 included Arabsat, Arri, Avid, AWS, Blackmagic, BT Media, Canon, Comcast, Eutelsat, Evertz, EVS, Google, Grass Valley, Harmonic, Huawei, Imagine Communications, LG, Lawo, LTN, Mediakind, Microsoft, Nagra, Panasonic, Riedel, Ross Video, Samsung, SES, Sony, Tata Comms Media, Telestream, Zero Density, Zixi, and ZTE. There were also 150+ new exhibitors at the show, including 5G Broadcast Collective, CDN Alliance, Datacamp, Eosos, Frequency Networks, Medianet Berlin, Strada, SwXch IO, and Vubiquity, while Benro, Insta360, Robe, The Weather Company, Vecima – plus Yamaha returned to the show for the first time since 2019.

“In the last few years, IBC has gone from strength to strength, with exhibitors continuing to find more ways to make the most of the show as we add new features and grow its scope and reach,” said IBC Director Steve Connolly. “The feedback we get is incredibly positive, with many seeing IBC evolving as an increasingly important incubator of media tech innovation, as well as maintaining our status as an essential networking destination and source of intelligence on new industry trends and developments.”

All content sessions from IBC2024 will be made available online following the show. To explore what is already available on IBC365, click here. IBC returns in 2025, from 12-15 September.