慕尼黑国际光学眼镜展览会(OPTI Munich)是国际上最专业的光学眼镜展览会,是欧洲最大的眼镜展览会,一年一届在慕尼黑展览中心举行。每年年初在德国慕尼黑举行的“国际光学眼镜展(OPTI Munich)”是世界著名眼镜展之一,每届均有来自世界40多个国家和地区的600余家展商参展。作为欧洲市场最重要的眼镜行业大展,OPTI Munich每年都会吸引大批专业贸易观众和国际买家前来参观,展会1/3以上的参观观众来自德国以外。近年来,来自东欧国家的观众数量也有较大的增长。特别值得一提的是,与意大利的MIDO及巴黎眼镜展有所不同,OPTI Munich重点面向欧洲最富裕的地区——德语区,以及新兴的东欧市场。
OPTI初设展的理念使得OPTI Munich能够在每年的最早时段发布眼镜业年度流行趋势,展示国际眼镜行业最高端的技术、最超前的概念化设计以及最时尚的产品。
每年一月,光学行业的专家和创意人士在慕尼黑展览中心展示他们最新的产品。 作为光学和设计的国际贸易展会,opti代表从框架到镜片,隐形眼镜,低视力,商店配件,IT,营销和销售,仪器/工具/眼镜元素,配件以及配件的整个视觉光谱 技术设备和专业教育。
展品范围(Show Products):
光学设备、仪器及工具、显微镜、眼镜链、镜架/镜片、相关装饰物、眼镜零件及配件、眼镜盒及附件、儿童眼镜架、隐形眼镜及镜片、眼镜店设备、精密眼镜、望远镜、双目望远镜、清洁用品、镜片研磨设备、风镜、太阳镜/运动眼镜、太阳隐形眼镜、助听器、验光及眼科设备、视力矫正仪器、三脚架、工场设备、气压计、温度计、商店装配、EDP 等。
展会报告(Show Reports):
Whether the encounters were planned, spontaneous or by chance – the joy of seeing each other again and meeting new people was clearly noticeable everywhere. Touching and trying out products, engaging in intensive discussions and conducting business from person to person. Around 13,000 visitors from 71 countries, primarily decision-makers, did not miss the opportunity to visit the spring opti. According to the visitor survey, the aim of around three quarters of the trade visitors was to exchange ideas with colleagues in the industry and to initiate business relationships.
368 exhibitors from 25 countries used the opti as an opportunity to present collections, products and services, to get feedback and a sense of current market needs. Britta Walter, Senior Manager Global Communications at Rodenstock commented: “The two new stands at the fair were used for intensive customer discussions. Quite a few international customers also accepted our invitation.”
opti is the international trade show for optics & design and is held each January in Munich. It offers trade visitors the complete spectrum of ophthalmic products, from spectacle frames and lenses, contact lenses, refraction, diagnosis and low vision to shopfitting and technical equipment. opti is the platform for product premières by international market leaders and start-ups alike. The show was first held in 1998, and since 2008 has been organised by GHM Gesellschaft für Handwerksmessen mbH.